Media Ready – Mastering Press & Podcast Appearances for Business Growth

Get featured, get noticed, and attract high-value clients by leveraging press, podcasts, and speaking opportunities.

When: May 28-30, 2025
Where: Presented Via Zoom (Replays available)
 
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Your expertise is unmatched—but are you recognized as the expert you truly are?

Media appearances are powerful (yet often overlooked) tools attorneys can use to elevate their brand, expand visibility, and attract premium clients.

In this interactive 3-day virtual workshop, you'll:

  • Strategically position yourself for impactful press and podcast opportunities.
  • Create compelling media pitches.
  • Confidently deliver engaging interviews.

Whether you're a solo practitioner or leading a team, you'll gain clarity and actionable strategies to transform media visibility into measurable business growth.

What You'll Walk Away With:

  • A polished, ready-to-send media pitch.
  • A refined list of expert topics that uniquely position you above competitors.
  • A story bank of compelling narratives for podcasts, press, and speaking engagements.
  • A strategic framework to convert media appearances into tangible business opportunities.


Sessions are practical and engaging, filled with real-world examples and strategies ready for immediate implementation.

BONUS: You will receive a Media Prep Checklist to ensure you're always camera-ready and confident.

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Investment

Early Bird Rate: $997
Group Rate: $850 per person (two or more attorneys from the same firm)*

*For the group rate, please contact me for a custom payment link.

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VIP Experience – Media Accelerator

For attorneys seeking personalized attention and accelerated results:

  • Private strategy session to refine expert topics and personal brand narratives
  • Customized media pitch review with expert feedback
  • Simulated interview experience with personalized, real-time coaching


Workshop + VIP Media Accelerator: $2,297

Hello! I'm Laressa.

Media, marketing, and entrepreneurship have been the core of my professional journey for more than 20 years. As an Emmy-winning producer and Media Strategist, I specialize in helping attorneys elevate their visibility, get featured prominently, and become recognized legal experts through impactful press appearances, podcasts, and speaking engagements.


With extensive experience coaching professionals globally, I understand exactly what it takes to stand out in today’s competitive media landscape. My bilingual proficiency in English and Spanish ensures you're exceptionally prepared to connect authentically with diverse audiences, empowering you to shine on camera, command the microphone, and confidently showcase your expertise.


Leveraging my background in law firm marketing and visual storytelling, I guide attorneys in crafting compelling narratives that captivate attention, build credibility, and resonate deeply with ideal clients. My unique perspective—as both an on-camera anchor and behind-the-scenes producer—allows me to equip you with insider strategies and practical tools to master media opportunities.


My ultimate goal is for you to feel confident, empowered, and clear about strategically positioning your brand for growth. Together, we’ll craft powerful messages that leave lasting impressions, elevate your professional presence, and deliver measurable impact.

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